Back in May, Now expressed a desire to create in the next 5 years what she called “Great game“. Now the Japanese publisher has entered into a strategic alliance with Microsoft, with plans to use the technology giant’s Azure cloud platform to launch these ambitious plans.
Announced in a press release over the weekend, and broadcasts PC gamer, Sega has announced that it has partnered with Microsoft to produce “great global games in the next generation development environment“. In particular, Sega cites the widespread use of 5G for this breakthrough in cloud technology, both in the way it makes its games and in the way it distributes them.
At the heart of this partnership will be Sega’s still undiscovered “Super Game” project. Originally described as a proposal to create a new IP address with a global reach, this week’s announcement was elaborated only in vague sentences such as “Global”, “Online”, “Community” and “Using IP”. In recent years, Sega has recognized itself as a highly rated publisher of PC strategy games and Japanese RPGs — but on some level, it sounds like the publisher would like to release something with the influence of those first Sonic games once again.
“SEGA has played such an iconic role in the gaming industry and has been a tremendous partner over the years,” said Microsoft CVP Sarah Bond. “We look forward to working together as they explore new ways to create unique gaming experiences for the future using Microsoft cloud technologies. Together we will reimagine how games get built, hosted, and operated, with a goal of adding more value to players and SEGA alike.”
This would not be the first time that Sega and Microsoft have collaborated, of course, with two companies that are teaming up to release 11 games exclusively on the original Xbox, as part of that console’s unfortunate penetration into Japan. Sega has backed its “Super Game” announcement with plans to begin reviving the older IP.
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