A new chapter of HDR technology is opening again in the TV industry, as Dolby Vision 2 and HDR10+ Advanced standards represent the next generation of image display. While they sound like a logical step forward, their real value to users at this point remains limited, especially when looking at content availability and market support.
In order to understand where these new formats fit, it is important to start from the existing standards. Almost all modern TVs support basic HDR10, while more advanced models offer Dolby Vision or HDR10+. Both systems use dynamic metadata to optimize image display in real time, adjusting brightness, contrast and colors to each individual scene.
The new HDR standards bring potential, but not immediate benefit
The key difference between them is in the way of implementation. Dolby Vision is a standard that requires a license, while HDR10+ is open and free to manufacturers. This is precisely why Samsung has been supporting HDR10+ for years, but not Dolby Vision, while competitors like LG and Sony have a different approach.
New versions of these standards bring significant technical improvements. Dolby Vision 2 is designed for screens that can reach up to 10,000 nits of maximum brightness, which is far beyond the current capabilities of most televisions. HDR10+ Advanced aims for a slightly lower, but still high threshold of around 5,000 nits, which some models can reach in practice.
In addition, both standards introduce additional controls for content authors. For example, Dolby Vision 2 brings a function that allows precise control of motion display at the level of individual scenes. This means that the director can directly influence the way in which fast sequences will be played, without relying on generic TV settings.
However, the biggest problem in 2026 is not hardware, but content. Although the first TV models with support for these formats are already appearing, there is almost no content that uses them. TV manufacturers are ready for the next generation of HDR, but the content industry is just starting to experiment with these possibilities.
Additionally, market support is limited. Certain manufacturers such as Hisense, TCL and Philips have announced support for Dolby Vision 2, while some newer Samsung models already offer HDR10+ Advanced. However, wide implementation is still expected in the coming years, writes Tom’s Guide.